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Great companies can fail―not because they do anything wrong, but because they do everything right. Meeting customers' current needs leads firms to reject breakthrough innovations―"disruptive technologies" that create the products and opportunities of the future.Radical thinking…and a wake-up call. Citing examples from many industries (computers, retailing, pharmaceuticals, automobiles, steel), Clayton M. Christensen explains how to avoid a similar fate. He presents strategies for determini
