Big Data
By:Bill Schmarzo
Published on 2013-09-23 by John Wiley & Sons
Leverage big data to add value to your business Social media analytics, web-tracking, and other technologies help companies acquire and handle massive amounts of data to better understand their customers, products, competition, and markets. Armed with the insights from big data, companies can improve customer experience and products, add value, and increase return on investment. The tricky part for busy IT professionals and executives is how to get this done, and that's where this practical book comes in. Big Data: Understanding How Data Powers Big Business is a complete how-to guide to leveraging big data to drive business value. Full of practical techniques, real-world examples, and hands-on exercises, this book explores the technologies involved, as well as how to find areas of the organization that can take full advantage of big data. Shows how to decompose current business strategies in order to link big data initiatives to the organization’s value creation processes Explores different value creation processes and models Explains issues surrounding operationalizing big data, including organizational structures, education challenges, and new big data-related roles Provides methodology worksheets and exercises so readers can apply techniques Includes real-world examples from a variety of organizations leveraging big data Big Data: Understanding How Data Powers Big Business is written by one of Big Data's preeminent experts, William Schmarzo. Don't miss his invaluable insights and advice.
This Book was ranked at 28 by Google Books for keyword Business.
Book ID of Big Data's Books is Tez9AAAAQBAJ, Book which was written byBill Schmarzohave ETAG "lEolaOXD0I8"
Book which was published by John Wiley & Sons since 2013-09-23 have ISBNs, ISBN 13 Code is 9781118740002 and ISBN 10 Code is 1118740009
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Book which have "240 Pages" is Printed at BOOK under CategoryBusiness and Economics
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