Guanxi and Business
By:Yadong Luo
Published on 2000 by World Scientific
Guanxi (interpersonal relationship) is one of the major dynamics of Chinese society. It has been a pervasive part of the Chinese business world for the last few centuries. It binds literally millions of Chinese firms into a social and business web. It is widely recognized to be a key determinant of business performance, because the life-blood of the macro economy and micro business conduct in the society, including local firms as well as foreign investors and marketers, inevitably faces guanxi dynamics. No company can go far unless it has extensive guanxi in this setting. In China's new, fast-paced business environment, guanxi has been more entrenched than ever, heavily influencing Chinese social behavior and business practice. Despite the current academic and practical interest in guanxi, there is no book-length treatment systematically and vigorously exploring the concept and practice from the business perspective. This book fills that gap by exploring the various social economic cultural, and business issues relating to the complex concept and practice of guanxi.
This Book was ranked at 18 by Google Books for keyword Business.
Book ID of Guanxi and Business's Books is f5K_Gup2QeEC, Book which was written byYadong Luohave ETAG "fTPy0g0FPOE"
Book which was published by World Scientific since 2000 have ISBNs, ISBN 13 Code is 9789810241148 and ISBN 10 Code is 9810241143
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Book which have "342 Pages" is Printed at BOOK under CategoryBusiness and Economics
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